ADS Platform
ADSALES
Win more advertisers with a simple, automated and intelligent journey for buying ad space and tracking results.
How it works
From advertiser to airing, fully connected
ADSALES welcomes the advertiser, builds campaigns for TV, radio, digital and print, and handles payment.
Inside the ADS Platform, sales feed the ADSIM CRM and orders flow to Mídia+ commercial operations. After airing, audience and impact data go back to the advertiser.
Features
Selling advertising as simple as e-commerce
Campaign builder
A step-by-step flow for non-specialists: objective, target audience, placement and budget in a simple interface, with chat and chatbot support online and lead capture from advertisers who are not yet registered.
Recommendation algorithm
Builds personalized campaigns, including cross-media (TV, radio, digital and print), from the advertiser's inputs, the outlet's inventory of programs and packages, and IBOPE affinity and audience data for TV and radio.
Payment and order management
Payment by card, bank slip or online transfer, tracking of orders in progress, history of completed orders, and cancellation with refund.
Ad materials
Material production can be added to the order, files are uploaded through the platform, and automatic alerts flag missing materials and deadlines.
Results tracking
A timeline of scheduled airings, a notification on air day, impact dashboards and reports for TV, radio, digital and print, and a view of the material as it aired.
Who it's for
For media companies that want to sell advertising directly to advertisers, including first-time media buyers.
Small and mid-sized advertisers
Buy media without a specialist, with campaigns recommended for their goal and budget.
Broadcasters, newspapers and publishers
Offer their inventory of programs and packages through an online buying journey.
Sales teams
Receive leads and opportunities straight in the ADSIM sales funnel.
Benefits
Why ADSALES
More advertisers
Reach smaller advertisers and support the creation of small campaigns.
Simple, targeted buying
Advertisers buy media easily, targeted to their needs, and get more from their media investment.
An automated journey
Campaign recommendation, payment and material delivery in a single online journey.
Results in plain sight
Dashboards and reports show advertisers the impact of every campaign.
ADS Platform
Connected to the rest of the platform
What you sell in ADSALES reaches your CRM and commercial operations with no re-keying.
Let's talk
Want to sell advertising online to new advertisers? Get in touch.